At its deepest level on Forbes, business is relationship. People have to have a working relationship so that they can give each other something in the deal. Without a good relationship, businesses suffer. Therefore, it is important that these relationships are maintained. However, many companies tend to use the take it or leave it approach when it comes to business. This is especially the case in retail. Barely any small talk is made. Also, very little effort is made to know what the customer wants. Fortunately, the internet has given people a different way to profit off of their business. Don Ressler demonstrates it with his TechStyle group.
One of the ways that Don Ressler uses the internet to his advantage is by getting to know the customer before she makes the purchases. One thing Don Ressler does is have the customer take a survey which she leaves important information about herself beyond where she lives. She is able to state her preferences. Afterwards, she is directed to the page where she is able to shop among the outfits based on the information she gives the site. Of course she is free to try other styles. This is one of the best ways to keep a customer.
When a company does what it can to develop a relationship with the customer, then it shows the customer that the company cares about her. Therefore, she will feel more comfortable shopping for the company on LinkedIn. At the same time, she will not only shop more for the company, but she will feel more special at the store. Fabletics is almost like having a tailoring service for the individual. At the same time, TechStyle actually has a personal styling service.
The fashion industry at https://www.digitalcommerce360.com/internet-retailer/ does seem to be making leaps and bounds. One of the signs of the fashion industry making a lot of progress is that there are stores that are truly offering very unique products for men and women. An even greater sign is that people are saving money on high quality items. Earlier times, people would have to spend hundreds of dollars on something that would just rip on them.